Don’t be a cog in the content machine

Illustration by Bogdan Magenta from Icons8

A few months ago, conversations about the AI takeover resurfaced once again, when OpenAI released their new language tool. As one of the cleverest bots yet, it’s able to synthesize and summarize multiple sources of information, as well as produce readable content that (with a little human-editing) can appear shockingly authentic.

While we don’t know how much of a role AI will play in future content generation, we do know that it’s becoming an increasingly useful tool. …


National star-spangled banner centennial, Baltimore, Maryland, September 6 — 13, 1914.

With Scott Bolohan.

Rap Khakis.

Jesus Walking Shoes.

My Beautiful Dark Twisted Fanny Pack.

Blue Jeans (available in Taupe or Taupe.)

‘No one man should have all those pockets’ Cargo Pants.

Formal Hoodie (for presidential engagements.)

‘That one song your mom likes’ Sleeveless Top. You know. That one. With the foul language. It was on in the car when we dropped your aunt Lesley at her pottery group?

Ima Fix Wool Sweaters.

Slogan Baby Tees — ‘Future Messiah.’ ‘Lil’ Picasso.’ ‘God’s Vessel.’ ‘Sexiest Baby Ever.’ ‘The Steve Jobs of Babies.’


Here are 15 questions to determine whether you’re being surveilled by the Illuminati sympathizing, new world order wishing, shapeshifting lizard-loving, elite-serving administration.

Count the number of times your personal liberties align with the privacy-intruding statements below, and discover your current level of threat to the global cabal.

  1. I got this new documentary sent to me on the Whatsapp. It’s called Plandemic. Pretty clever name. You see, they take the words ‘plan’ and ‘pandemic’…
  2. You’ve regained consciousness to find yourself citing Joe Rogan as an evidential source in a bar argument.
  3. You hear a click when you make a call on a landline. Yes. Sure I do. What. So you’re telling me that liberals don’t have landlines anymore?
  4. The thing is, you can’t…

Earlier this month, Google officially rolled out its highlight search result function.

It’s subtle enough to miss, but from June of this year, if you click on the featured snippet of a Google search, Google will automatically scroll a destination webpage and highlight your search result in yellow, pointing out the information it thinks best answers your query, directly on the page.

The tool is most useful to those looking for quick, definitive results. If you want to know when the first case of COVID-19 was reported, who designed the Death Star, or how to make the perfect gin and tonic, Google will now help you find that answer a little bit…


Received this in the post on Friday. Not sure what to make of it.

Like many, I wrote to my local MP to express my concern over the actions of Dominic Cummings during the lockdown. I didn’t expect a reply.

Instead, I found this on my doormat on Friday. I’m posting it here, as I’m wondering if anyone else received the letter?


Thanks to COVID-19, we’ve had some time away from prying eyes. We should follow Brian Blessed’s example — and not be guilted into feeling any worse than we already do.

(@brianblessed via Twitter.)

It’s not insensitive to find moments of positivity within a horrible situation. In fact, it should be encouraged — especially if you’re feeling down.

If you are struggling for a silver lining during the pandemic, here’s a suggestion: use this time of minor reclusion to be freely, unashamedly, unconcernedly yourself.

I don’t mean: you should be using your free time to better yourself. This isn’t a competition. Don’t worry about becoming your best self. Just be your-self. And don’t feel guilty if that includes a streak of happiness at aspects of our new normal.

Many people are feeling worse than…


Another day in your neighborhood.

Or herd immunity didn’t happen quite as was suggested. Or antibody tests were found to indicate nothing more than political preference. Or any number of terrible things combined to make reinfection a real and total bummer.

Although COVID-19 peaked and faded (and your neighborhood, like the rest of the world, pretty much recovered) we never got around to developing a solution for those darn viral pandemics. So when COVID-20 reared its head, we didn’t get a headstart. Not to mention the rapidly evolving Super Virus that was COVID-21through23.

It’s well into the decade, and COVID-24 has run rampant, subjecting us…


Still the best day hiking all-rounder

If you’re okay with investing in an item to last multiple seasons, you won’t be disappointed. The Atom SL comes out on top against pretty much any other light, technical, water-resistant jacket out there

Being in Vancouver BC, I’m lucky to have access to a bunch of world-class trails and hikes. Like the rest of the Pacific Northwest, not only is it there a lot of rain, but the summers are hot and it can be incredibly humid, especially when at lower altitudes in the forest.

Combine that with coastal winds, and some of the best trails on the west…

Joe Hitchcock

Freelance writer from Vancouver, Canada. Posting odds and ends that never made it to print. www.joehitchcock.ca.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store